Cryptocurrency stunt to climb Mount Everest reportedly turns deadly

Finance


The value of that cryptocurrency, which the company said is now buried in the snow on Everest, is based on an “estimate of their value once the pre-sale and ICO launch,” a spokesperson told the FT.

One of the four climbers who had recently returned to Ukraine from Nepal, Taras Pozdnii, told the news outlet they “lost track of the Sherpa after he accompanied them to the summit, and that he didn’t know how the man died.”

In a promo for the stunt posted earlier in May, the company encouraged crypto enthusiasts to go and search for the digital tokens, “if [they’re] brave enough”.

ASKfm did not immediately respond to CNBC’s request for comment.

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